INTRODUCTION TO MANAGEMENT SCIENCE

THE BRAND FLIP: WHY CUSTOMERS NOW RUN COMPANIES AND HOW TO PROFIT FROM IT

ผู้แต่ง : MARTY NEUMEIER

THE OPT-OUT EFFECT: MARKETING STRATEGIES THAT EMPOWER CONSUMERS AND WIN CUSTOMER-DRIVEN... (HC)

ผู้แต่ง : GERALD E. SMITH

THE CMO'S PERIODIC TABLE: A RENEGADE'S GUIDE TO MARKETING

ผู้แต่ง : DREW NEISSER

INTERNATIONAL ECONOMICS

ผู้แต่ง : DENNIS R. APPLEYARD et al.