PROJECT MANAGEMENT: PROCESSES, METHODOLOGIES, AND ECONOMICS (PNIE)

THE OPT-OUT EFFECT: MARKETING STRATEGIES THAT EMPOWER CONSUMERS AND WIN CUSTOMER-DRIVEN... (HC)

ผู้แต่ง : GERALD E. SMITH

INSIDE THE MIND OF THE SHOPPER: THE SCIENCE OF RETAILING

ผู้แต่ง : HERB SORENSEN

ADVOCATE MARKETING: STRATEGIES FOR BUILDING BUZZ, LEVERAGING CUSTOMER SATISFACTION, AND... (HC)

ผู้แต่ง : BARBARA THOMAS

BECAUSE INTERNET: UNDERSTANDING THE NEW RULES OF LANGUAGE

ผู้แต่ง : GRETCHEN MCCULLOCH